Content creatorĪll the marketing channels adopted for brands require valuable content to thrive. Related: 8 essential marketing manager skills 2. They often do this in collaboration with the human resources team of the company. The marketing manager is also in charge of hiring creative talents necessary for the department and overall growth of the company. They prepare and present the marketing budget to the company, designs marketing campaigns and strategies in collaboration with other team members, assigns tasks, monitors progress and evaluate results. The marketing manager is an overseer who bridges departments in the company. They're in charge of ensuring the efficiency and effectiveness of other members of the department. The marketing manager is also called the head of marketing. Below are 10 important marketing roles and how they function in the team: 1. They're central to the entire business, so building it right determines scalability and sustainability. Understanding the various marketing department roles is important to building a strong marketing team. View more jobs on Indeed View more 10 marketing department roles